FILA has officially arrived in Malaysia, bringing its distinctive blend of Italian-inspired style and high-performance sportswear to our shores. Known worldwide for its seamless fusion of fashion and functionality, FILA is here to inspire Malaysians with versatile apparel and footwear that transitions effortlessly from the court to everyday life.

With its first store opening at Pavilion KL on 29 November 2024, followed by the grand launch of its flagship store at Sunway Pyramid on 11 December 2024, FILA is setting the stage for an exciting journey. And it doesn’t stop there—a third store at IOI City Mall is already in the works, opening on 18 December 2024.

What Makes FILA Stand Out?

At the heart of FILA’s philosophy is a commitment to creating stylish, high-quality products that cater to dynamic lifestyles. Whether you’re a tennis enthusiast, a pickleball player, or simply someone who values chic, comfortable activewear, FILA’s curated collections offer something for everyone.

Take the Tennis Club Collection, for example. This line features bold, sleek designs that redefine sportswear. One standout item is the Targa Club shoes, which combine comfort and cutting-edge style—perfect for both intense matches and casual outings. FILA is making a statement that performance gear can look as good off the court as it does on it.

FILA’s Big Debut: Exclusive Launch Events and Rewards

FILA’s launch in Malaysia isn’t just about opening stores; it’s a celebration packed with fun, creativity, and rewards for customers.

• Gifts with Purchase (GWP): Love collecting? With every purchase during the launch, you’ll receive a customizable Moru Doll—a cute and collectible keepsake to commemorate FILA’s arrival.
• The FILA Hunt Challenge:
• On the Move: Spot the FILA-wrapped train on the Kelana Jaya LRT line, scan the QR code onboard, and collect all four FILA QR codes (Blue, White, Red, and Black). Complete the set to unlock exclusive prizes!
• In-Store Fun: Visit FILA stores at Pavilion KL, Sunway Pyramid, and IOI City Mall to participate in the In-Store QR Code Hunt. Scan QR codes in-store to win limited-edition FILA rewards. The more you visit, the higher your chances of scoring something special.

What’s Next for FILA in Malaysia?

With three stores opening in quick succession, it’s clear FILA has big plans for Malaysia. And this is just the beginning. As the brand continues to grow, you can expect more locations, more exclusive collections, and even more ways to integrate FILA’s signature Italian heritage into your wardrobe.

Whether you’re looking for apparel that elevates your game or footwear that makes a style statement, FILA is here to meet your needs.

Be Part of the Journey

Excited to explore what FILA has to offer? Visit the new stores at Pavilion KL and Sunway Pyramid today, and don’t miss the opening at IOI City Mall on 18 December 2024!

Follow @fila.malaysia on Instagram for updates, exclusive sneak peeks, and more. Let’s bring a touch of Italian flair to our everyday lives!